The Best Tools for Your Book Promotion
It is a desirable achievement to write a book successfully. But the writer needs to have a marketing plan to reach his readers and wait to reap the benefits of his effort. But the joy might be short-lived if the writer finds out that his marketing tools are inadequate. In most cases, readers who have no established followers are likely to be disappointed because of lack of exposure. The writing industry is flooded with a lot of writers hence new writers should be vigilant in their marketing techniques by using as many tools as possible. The best book promotion tools are highlighted in this article.
The first important promotional tool is WordPress. The first step for a new writer in the industry has a powerful online presence, having a website is essential for this purpose. A lot of followers and book enthusiast are connected to their favourite writers through websites. WordPress is a platform for building personal websites. Through WordPress, an author can promote his book by writing an overview of the book and gives those who have read it a platform to rate the book. Creating a website using WordPress does not require special skills like graphic design. There are templates for creating a website in WordPress, and all that is required is your information to fill them. For those who are not financially stable, there is also a platform for you in WordPress. To know more about WordPress, visit their site and check it out!
The second tool you need is social media. To reach potential readers on the internet, you need to have a social media presence. There is no shortage of techniques to promote your book via social media such as Twitter, Facebook, and even Instagram accounts among others. The ease of use of the social platforms is better than other promotional tools. Social media platforms require that the author keeps his readers updated on his latest projects and to be always active in the platform. The author can also create an online community where he interacts with his satisfied readers and urges them to promote the book if they find it interesting.
To conclude, you need to create an Amazon account. Amazon is an online goldmine for authors who are looking to sell their books online. It is a great platform for those who are new in writing and even who have been in the industry for longer. Amazon is a one-stop shop for both physical books and e-books which makes it very essential to authors.
Platforms like Facebook and Twitter are only promotional tools, but they can also be used in conjunction with Amazon to create a link for selling the books directly. Hence the author should ensure that his Amazon profile, book description, and reviews are optimal to attract more readers. There are several blogs and online video tutorials where an author can learn how to help you in creating a unique Amazon presence.